LEGO’s Everyone is Awesome set has become one of the brand’s most talked-about builds — a colourful, joyful statement piece designed to celebrate diversity and remind us that everyone deserves to feel included. If you haven’t come across it yet, here’s the story behind the set and why so many families love displaying it at home.
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A Rainbow Built from Bricks
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The buildable display model is inspired by the iconic rainbow flag, long used as a symbol of love and acceptance by the LGBTQIA+ community. Rising up from the base in bold, bright colours, it’s designed to be as much a piece of art for the shelf as it is a fun build for LEGO fans of all ages.
Alongside the rainbow arch, the set includes 11 monochrome LEGO minifigures, each with its own individual hairstyle and its own shade of the rainbow. Every figure is unique — a nod to the idea that there’s no single “right” way to look, dress or identify.
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The Story Behind the Design
The set was designed by Matthew Ashton, LEGO’s Vice President of Design, who wanted the build to speak to inclusivity in the simplest, warmest way possible.
“I wanted to create a model that symbolises inclusivity and celebrates everyone, no matter how they identify or who they love,” Ashton said. “Everyone is unique, and with a little more love, acceptance and understanding in the world, we can all feel more free to be our true AWESOME selves! This model shows that we care, and that we truly believe ‘Everyone is awesome’!”
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Set Details
The model has 346 pieces and stands 10.24cm tall with a depth of 12.80cm — a compact size that makes it a nice fit for a shelf, windowsill or desk display once built.
The set was first released to mark the start of Pride Month, and it has remained a popular pick with LEGO collectors and families ever since. For current availability and pricing, it’s best to check directly on LEGO.com or in LEGO branded stores, as these can change over time.
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Why Families Love This Set
Beyond the build itself, many parents use the Everyone is Awesome set as a gentle, natural way to start conversations with kids about diversity, individuality and acceptance. It’s a lovely display piece for a playroom or living space, and a nice reminder — every day, not just during Pride Month — that everyone truly is awesome, just as they are.
Frequently Asked Questions
What is the Everyone is Awesome LEGO set?
It’s a LEGO display model inspired by the rainbow Pride flag, featuring 11 uniquely coloured minifigures and a rainbow-shaped build, designed to celebrate diversity and inclusivity.
How many pieces does the set have?
The set contains 346 pieces.
How big is the finished model?
Once built, it stands 10.24cm tall with a depth of 12.80cm, making it a good fit for most shelves or windowsills.
Is the set still available to buy?
Availability can change, so it’s best to check current stock and pricing directly on LEGO.com or at your local LEGO store.
Who designed the set?
It was designed by Matthew Ashton, LEGO’s Vice President of Design, as a tribute to inclusivity and individuality.
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