If you don’t have an Insta profile, or if you just use it to scroll through a limited feed, it may be a good idea to go back to basics and look at Instagram as a new user.
Instagram is a social media app, focussed on photo and video sharing. Photos and videos can be filtered in a variety of ways, and added to your profile to be seen by either a public audience or a private group that you have approved.
It has around 1.44 billion monthly active users as of September 2022. Facebook bought Instagram in 2012.
Instagram is available as an app on either iPhone & iPad or for Android phones.
Fundamentally, Instagram is a photo and video sharing platform. However, there are many users who rarely, if ever, upload content and instead prefer to view and engage with what others have posted.
Where can you upload content?
You can upload content to:
- your grid, which is the feed of images on your account
- your stories, which is available to view for 24 hours and subsequently can be saved to a highlight on your profile
- or reels for video content
You can also live stream content, and recently (2021) Instagram allowed four people to go live at a time.
There is also a direct messaging function allowing users to send and receive messages to others, even if not following them.