How to Choose the Perfect Swimwear and More Holiday Essentials

Find swimwear that fits every body, plus footwear, sun safety and kids' holiday essentials — everything your family needs for a stress-free summer.

How to Choose the Perfect Swimwear and More Holiday Essentials

Get ready for some fun in the sun! Whether that’s strutting your stuff along the beach, building sandcastles with the kids, or just topping up your tan in the back garden, we’ve got all the info you need on how to choose the perfect swimwear and more holiday essentials for all the family. We teamed up with Marks & Spencer, who have perfected the art of swimwear for all body shapes and sizes, to help you get ready for summer!

In this guide:

1. Body Beautiful – finding your perfect swimwear fit

2. Strut Your Stuff – accessories that finish the look

3. Best Foot Forward – choosing holiday footwear

4. Cool Kids – sun-safe swimwear for little ones

5. Don’t Forget Dad – holiday style for him

6. Tanning – Safety First

7. Make It Last – caring for your swimwear

#1. Body Beautiful

M&S mum and daughter on the beach how to choose the perfect swimwear

Every body is a beach body, and it’s all about feeling comfortable in what you wear. This is why we love the swimwear range from M&S – because it makes you feel fabulous!

Have you ever gone swimwear shopping and found that you love the top but hate the matching bottoms? Or maybe you’d rather a different size in the top and bottom for maximum comfort? Confidence comes from feeling fantastic, and this is precisely why mix-and-match options are so popular.

If you prefer high-waisted bottoms with a plunging top – done. A tankini top with tie-side hipster briefs – no problem! When you can bring your personality to your swimwear, you’ll feel chic and relaxed while you catch some rays.

Plus-size beauties can also take heart that you won’t be relegated to a few black and basic one-piece options. The range spans a wide size range, so you can take your pick from hipsters, high legs and halters to suit your mood.

If you’re unsure where to start when choosing your summer swimwear, here are a few pointers that might help you find the perfect fit:

  • If you want to highlight your legs, go for a higher cut on your bikini bottoms or one-piece.
  • For those with a larger bust, look for underwired cup sizes to make sure you’re fully supported.
  • High-waisted bikinis or one-pieces with smoothing technology are great for a curvier shape.
  • If your summer plans include plenty of active fun in the sun, a full cup will give you added comfort and plenty of support.
  • If you are more pear-shaped, draw the eye upwards with a plunging neckline, or mix-and-match solid-colour bottoms with a patterned top.
  • Bandeau-style swimwear is stunning on slender body shapes, while tie-sided briefs add extra detail at the hips. Try patterns and prints rather than block colours, and experiment with padding and plunge tops to see which you prefer.

You may also enjoy: Parents Recommend the Best Sandy Beaches in Ireland and Take a Trip to the Seaside! 20 of the Best Beaches in the UK

#2. Strut Your Stuff

M&S beachwear family shot how to choose the perfect swimwear

Swimwear is most likely your key purchase for your summer wardrobe, but a few simple accessories can transform your stroll to the beach or pool into your own summer catwalk:

  • A sarong tied at the waist or in a halter around your neck acts as a lightweight skirt or dress to keep you cool on sunny days.
  • Try a longline, lightweight shirt as a cover-up that you can leave open or close with just one or two buttons – perfect for the beach and can also double up for casual dining.
  • Add shades to keep squinting at bay as you people-watch or keep an eye on the kids in the water.
  • Ditch your old backpack and pack everything needed for the beach or pool, from books and sun cream to snacks and water, in a funky beach bag that complements your look.
  • Get some extra sun protection with a wide-brimmed summer hat to keep the sun off your head and face.

You may also enjoy: Expert Advice: Take 10 Minutes a Day to be Your Best Self

#3. Best Foot Forward

M&S Footwear how to choose the perfect swimwear

When looking for the perfect holiday footwear, consider items that work well for a range of outfits and keep your feet cool.

  • Sandals, mules or flip-flops are perfect for traversing hot sand or tiles around the pool.
  • Wedge sandals are comfortable to wear and give you added height. They work for both day and night, which is handy when it comes to packing light.
  • Ankle-strap or gladiator sandals with a heel look amazing with playsuits and floaty summer dresses, and are a great way to introduce colour while keeping your feet cool.

Whatever footwear you choose, make sure it’s comfortable as well as stylish. And do wear any new shoes around the house before you pack them for your holiday!

You may also enjoy: A to Z: How to Look Polished and Groomed (Even when you’re Not!)

#4. Cool Kids

M&S Sustainable swim how to choose the perfect swimwear

Keeping little ones sun-safe and swim-ready can be a holiday battle of epic proportions, but with unicorns, flamingos, dinosaurs, sharks and lots more to choose from, your little ones will love the fun kids’ range of swimwear.

Just as importantly, you can relax knowing that the Sun Smart protection built into these pieces gives UPF50+ coverage. Add shoes, sunglasses and hats and your kids will be all set for a day at the beach.

It’s also worth checking out the sustainable swimwear range, as well as the easy-dressing collection, which offers softer, more accessible clothing in a wide range of sizes.

You may also enjoy: 50 Interesting Things to Do at the Beach with Kids

#5. Don’t Forget Dad!

M&S Beachwear how to choose the perfect swimwear

Whether your man prefers crisp cotton, luxury linen, simple t-shirts or a pop of tropical colour, you can pick up whatever he needs in the holiday shop for men.

Even the pickiest of shoppers will find colours and styles to suit – no more tatty shorts that have long since seen their best days!

You may also enjoy: Fun Family Events By The Water This Summer

#6. Tanning – Safety First

M&S Suncream how to choose the perfect swimwear

After the winter months, we’re all in need of a little vitamin D. Even on overcast days, the sun’s rays can get through, so keeping your family sun-safe matters all year round.

You can get a head start on your sun-kissed look with a subtle tanning moisturiser a few weeks before you bare all, but always tan safely by topping up your sunscreen throughout the day. This is particularly important when you’re in and out of the water or playing in the sand.

You may also enjoy: SPF, UVA, UVB – Do You Know What to Look for in a Sunscreen?

#7. Make It Last

M&S Family Swimwear how to choose the perfect swimwear

When you’ve found your perfect swimwear, you’ll want to keep its fresh, fabulous look for as long as possible.

We love chlorine-resistant fabric technology in M&S swimwear, because you know that all the fun you’re having in the sun won’t damage your suit.

You can also give your swimwear a quick rinse and lay it flat to dry after every wear, to help prevent chlorine, sun, sweat, salt and sun cream from ageing it before its time.

Frequently Asked Questions

How do I choose the right swimwear for my body shape?

Start with what makes you feel most comfortable rather than following trends. Mix-and-match tops and bottoms let you combine the fit you like in each piece, and details like neckline, cut and support level can be adjusted to flatter different shapes.

What should I pack for a family day at the beach or pool?

Beyond swimwear, pack sun protection (hats, sunglasses, sunscreen), comfortable footwear for hot sand or tiles, a cover-up or sarong, and a beach bag big enough for snacks, water and entertainment for the kids.

How can I make swimwear last longer?

Rinse swimwear in fresh water straight after wearing and lay it flat to dry, out of direct sun where possible. This helps protect the fabric from chlorine, salt, sweat and sun cream residue.

What sun protection is best for kids’ swimwear?

Look for swimwear labelled with a UPF rating (UPF50+ offers strong protection) and pair it with a sun hat and sunglasses for fuller coverage during outdoor play.

More Holiday Reads for Your Family

  • Parents Recommend the Best Sandy Beaches in Ireland
  • Take a Trip to the Seaside! 20 of the Best Beaches in the UK
  • 50 Interesting Things to Do at the Beach with Kids
  • Fun Family Events By The Water This Summer
  • SPF, UVA, UVB – Do You Know What to Look for in a Sunscreen?

Fancy more holiday inspiration? Browse our adventure hub for family day-out ideas, or save this guide so it’s ready next time you’re packing for the sun.

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