Advertise With MyKidsTime

Do you need to tell parents about your brand, your family event, your kids camps or classes, your family-friendly attraction, product or service? Are you looking for cost-effective ways to promote or advertise? Have you been looking for digital marketing channels that can talk directly to mothers (and dads)? Do you need results from your marketing? We can help!

Tap into our active engaged audience with tailored advertising to meet your marketing goals.

MyKidsTime.com is an established and innovative online destination for parents with a reputation for producing high quality content and delivering great campaigns with excellent results for our clients.

Using creative ideas, fun tips and advice on topics from things to do, places to visit, family technology, parenting advice, food & recipes, Mykidstime is one of the most trusted online resources for parents.*

MyKidsTime can help showcase your brand to this huge family market and demonstrate your relevance to parents (especially Mums) through our digital and social channels.

* based on 2012-2017 annual Userneeds surveys

MyKidsTime Audience

Mykidstime is one of the most trusted online brands* for parents and kids. Over time we have established Mykidstime as a reputable source of useful content for parents. Parents trust us.

With a highly engaged community of loyal action-taking parents, we can actively promote campaigns to our website visitors, mailing list and social media audience.

MyKidsTime connects you with over 650,000 young, affluent and influential parents, who are looking to create great experiences for their kids and for themselves.

We can get parents excited about your brand!

Sizzling Stats

3.3M

Pageviews per year (Google Verified)

87k

mailing list

630,000

Over 630,000 fans and followers on Social Media but we don’t just
have the big numbers, we have

6.5M

Exceptional reach and engagement on Social Media. For example, January 2017, 6.5M reach and 1.1M post engagements on Facebook.

Work With Us

We create campaigns for our clients that best suit their brand, their objectives and their strategy. Our results speak for themselves and this is because parents trust us.

Branded and native Content

We offer companies and brands the opportunity to promote new products, ideas and services to our audience but not as advertorial. No parent wants to read advertorial. We work with you to communicate your content in a way that parents can enjoy and get value from.

E-zines

We send bi-monthly newsletters to our opt-in subscribers, with 3 commercial placements available in each send. We can also send dedicated permission mailings to our full or segmented list.

Competitions

We offer companies and brands the opportunity to run a competition hosted and administered by us, in our Competitions section. We drive targeted valuable traffic to your website and can give you emails for your database.

Social Media

We have a very large but more importantly very engaged social following and work with brands to offer ideas to engage parents, drive impact and awareness, encourage discussion and engagement.

Insights

We can help companies and brands with feedback and insights through online surveys hosted on Mykidstime, online focus groups using our extensive community to gather feedback to inform your business decisions.

Display/Programmatic Advertising

We run standard and premium formats through our agency Electric Media or via programmatic. NB 85% of Mykidstime traffic visits us using mobile devices.

Case Studies

We create campaigns for our clients that best suit their brand, their objectives and their strategy. Our results speak for themselves and this is because parents trust us.

Alvin and The Chipmunks Road Chip – Two week promotional campaign February 2016

Native content blog post page views 4,914 views, 987 social shares
Social media 531,846 reach and 14,548 engaged users

Bord Bia Salad Week – One week campaign July 18-24 2016

Native content blog posts 4,518 views, 403 social shares
Social Media 409,559 reach & 5,327 engaged users

Powerscourt Estate & Gardens annual events package 2016

Destination and event content blog posts 160,598 views, average dwell time 3 min 37 sec
Campaign link click cost €0.25